D’aim events

Client: D’aim events, a conceptual event planning agency
Work: visual identity including logo, typography, colors and design elements, web design
Tools: Illustrator, Photoshop, MidJourney 

D’aim Events is a wedding planning agency that transforms ideas into flawlessly executed realities. The name, inspired by “The Aim,” embodies precision, clear intent, and delivering unforgettable experiences without compromise.

The logo pairs a bold serif with a refined sans-serif, combining strong lines and sharp edges to create a harmonious balance between classic elegance and modern confidence.

The color palette enhances this identity with deep red wine conveying richness and passion, soft rosé adding warmth and subtlety, and a creamy vanilla tinted with rosé to introduce softness and sophistication. Together, these tones create a cohesive look that feels both inviting and luxurious.

The agency’s motto “Yes, we aim. No, we don’t do plan B.” reflects a commitment to unwavering focus and excellence. It means every event is approached with deliberate intention and confidence, without settling for second best or backup options.

Every design choice echoes D’aim Events’ philosophy: thoughtful, refined, and always precise. D’aim Events doesn’t follow trends. It sets the standard.

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The Bond

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Skateboard deck