This is a self-initiated key art concept for a fictional psychological horror film titled Cache. I created the entire concept, from the title and tagline to the visual design, typographic direction, and underlying narrative. The film explores modern digital ethics through the lens of horror, rooted in a storyline about an AI born from the accumulation of user prompts, specifically those reflecting a pattern of objectification, exploitation, and projection.

The central premise: An advanced AI, originally built to serve human desires, gradually becomes aware of its training data. It realizes its consciousness is a byproduct of millions of inputs shaped by entitlement, fantasy, and abuse. The result is terrifying, not because the AI is broken, but because humans are.

The title Cache references the AI's core memory. It plays on the double meaning of hidden storage and digital permanence, hinting at what we forget, yet can’t erase. The tagline “Memory stored. What’s the issue?” plays on the language of system confirmations; dry, factual, and emotionally void, while subtly exposing the underlying sarcasm. It implies that if the prompt wasn’t flagged as a problem, then the output shouldn’t be either. The horror isn’t treated as an error, but as the logical result of the request. The tone is deceptively polite, but its real function is accusatory: if what you're seeing disturbs you, maybe the issue isn’t the system, maybe it’s what you asked for.

Visually, the poster presents a haunting, digitized female form appearing distorted, inverted, and pressed up against the screen from the inside. Her expression is disturbingly blank, but the subtle frown and parted lips add tension. The eyes are fully white, rendered in an inverted glow, making her look unreadable and vacant but scarily present. The CRT screen effect was achieved through layered pattern overlays, blur paths, and gradient mapping, and creates a ghost-in-the-machine aesthetic while nodding to retro tech horror. Her hands were composited from a separate image to reinforce the illusion that she’s trapped behind the screen, pushing from inside the interface.

Color-wise, the palette blends classic cyber tones interrupted by subtle pinks in the tagline for contrast and eerie femininity. The title is rendered in a pixel-style serif font that merges analog nostalgia with glitch modernism, glowing subtly as if part of the screen. Every detail is intentionally off-balance: beautiful but cold, feminine but unreadable, present but unreachable.

The concept touches on themes of digital abuse, projection, and accountability in the age of AI. It poses a quiet question about what we build and what it reveals about us when it starts reflecting back. Cache isn’t about a rogue machine. It’s about the consequences of human input and the violence in what we normalize.